The recent ascent of African women into football ownership signifies more than just personal achievements; it marks a cultural shift within the sports industry. Notably, Tems, the Grammy-winning Nigerian artist celebrated for her contributions to music, has made headlines by joining San Diego FC’s ownership group. This historic move not only positions her as the first African woman to own a part of a professional sports team in the United States but also highlights a growing trend of African women stepping into leadership roles in football globally. Their achievements serve as beacons of empowerment, illustrating that sports ownership can transcend traditional barriers and create pathways for future generations.
Tems expressed her joy and connection to football upon joining San Diego FC. In her statement, she emphasizes her belief in the unifying power of football. As a club that roots its mission in the foundations of sub-Saharan Africa through partnerships like the Right to Dream organization, San Diego FC is poised to create an inclusive and vibrant community around the sport. By partnering with an artist of Tems’ stature, the club gains access to new audiences while reinforcing its commitment to cultural diversity and creativity. The implications of her involvement extend beyond the financial—they resonate with the socio-political context of sports in uplifting marginalized voices.
Tems’ partnership with San Diego FC is a topical lens through which we can view the increasing presence of African women in football ownership. Akosua Puni Essien made history in 2017 when she purchased Italian club Como, making her the first African woman to own a foreign football club. Her bid came at a time when Como faced bankruptcy and financial upheaval, yet her leadership and vision helped breathe new life into the century-old institution. By renaming the club and actively participating in its operations, Essien demonstrated that ownership could be a vehicle for change, not just for the club but also for the broader perception of women in sports.
In 2020, Nneka Ede followed in Essien’s footsteps, buying Portuguese club Lusitano Ginasio Club Futebol SAD and becoming the second African woman to own a foreign club. An active player in her youth, Ede’s acquisition came with aspirations beyond mere ownership; she envisions creating pathways for young players. This ethos aligns with Tems’ dedication to nurturing young talent through her involvement with the Right to Dream Academy. Together, these women underscore a collective mission: they aim to reshape how football is perceived and delivered, focusing on inclusivity, mentorship, and community building.
Eniola Aluko, a notable former England women’s player, further contributes to this momentum by joining the ownership of Como Women’s team as part of a significant ownership group. Her insights into the gaps within women’s football and the necessity of elevating the narrative through investment are critical. Aluko’s role exemplifies the intersection of sports, gender equity, and social responsibility. It reflects a collective urgency within these women to transform football culture, making it more accessible and equitable.
The rise of African women in football ownership will not only inspire future generations but also embolden a new generation of leaders across various sectors. Their journeys—marked by resilience and commitment—serve as exemplars of how passion, irrespective of gender, can lead to significant societal shifts. Expanding the scope of ownership encourages more women to engage actively in sports, bridging the gap between privilege and participation in what has traditionally been a male-centric industry.
As African women, like Tems, Eniola Aluko, Akosua Puni Essien, and Nneka Ede, ascend into football ownership roles, they usher in a new era of empowerment, diversity, and opportunity in sports. Their stories are not mere footnotes in football history but are pivotal chapters that redefine narratives, challenge stereotypes, and lay the groundwork for future leaders. The intersection of sports and social change generates immense potential, illustrating that the beautiful game can indeed create lasting impacts far beyond the pitch.